Bengals ‘not done’ at NFL trade deadline after Khalil Herbert deal
In an era where NFL teams are continually reshuffling rosters, front offices, and fan bases, two of the league’s most iconic franchises— the Los Angeles Rams and the Pittsburgh Steelers— have decided to pull themselves out of the market for the time being. Both teams, in their own ways, have made moves that signal they are content with their current rosters and don’t intend to actively engage in significant player trades or acquisitions moving forward. This development could have significant implications for the NFL, the teams’ respective fanbases, and the wider NFL market landscape.
### The Rams’ Evolution Under Sean McVay
The Los Angeles Rams, led by head coach Sean McVay, have undergone one of the most dramatic transformations in the NFL in recent years. Once a team languishing in mediocrity, the Rams quickly ascended to the ranks of the elite under McVay, culminating in their Super Bowl LVI victory in February 2022. That victory not only marked the zenith of the Rams’ resurgence but also the validation of McVay’s “win now” approach to team-building.
While some NFL teams follow a more traditional path of building through the draft and relying on young, developing talent, McVay and the Rams’ front office have opted for an aggressive, short-term strategy. They traded away draft picks, signing big-name free agents and acquiring star players like quarterback Matthew Stafford, wide receiver Odell Beckham Jr., and linebacker Von Miller, among others.
However, despite the championship success, the decision to lean into a win-now approach came with its consequences. The Rams began to deplete their draft capital in order to build their championship roster, leaving them with fewer opportunities to add young, inexpensive talent. By the end of the 2022 season, the Rams found themselves in a bit of a bind. Their star players, while still highly productive, were aging, and the team’s depth had become a concern. Injuries to key players like Stafford, Cooper Kupp, and Aaron Donald further exacerbated their challenges.
### The Rams’ Recent Strategy Shift
After a disappointing 2022 campaign, which saw the Rams miss the playoffs, the franchise recognized that a fundamental shift was needed. In response, the Rams decided to reset their strategy, taking a more cautious approach to roster management. Although the Rams’ front office has continued to bring in players that fit McVay’s system, they’ve also committed to rebuilding their draft capital. As a result, the team is no longer expected to be actively involved in the trade market or looking for major acquisitions in the near future.
Instead, the Rams are focusing on player development, particularly for younger talent. They’ve prioritized adding to their depth and rebuilding the lines of scrimmage on both sides of the ball, knowing that sustained success will come through a balance of veterans and promising young players. The Rams have acknowledged that their success over the next few years will depend largely on how well their younger players—like quarterback Matthew Stafford’s backup, young receiver Van Jefferson, and defensive players like Ernest Jones—develop into core contributors.
Thus, the Rams are not expected to make any major market deals in the immediate future. This decision to stop engaging in high-profile trades and free-agent signings allows the Rams to stabilize their cap situation and focus on long-term team-building strategies. For the Rams’ front office, the 2024 season will be about finding the right mix of old and new talent while also maintaining financial flexibility.
### The Steelers’ Tradition of Stability
Meanwhile, in Pittsburgh, the Steelers have long been known for their stability, especially under the leadership of head coach Mike Tomlin, who has never had a losing season in his career. While the Rams’ approach is focused on short-term championship contention, the Steelers’ philosophy revolves around consistency, strong defensive play, and developing talent through the draft. The Steelers have also maintained a reputation for developing quarterbacks, with Tom Brady’s longtime rival, Ben Roethlisberger, leading the franchise to two Super Bowl victories and multiple playoff appearances.
In recent years, however, the Steelers’ fortunes have fluctuated. The team has managed to stay competitive even after Roethlisberger’s retirement in 2022, thanks to a solid roster, a young and talented defense, and the presence of promising quarterback Kenny Pickett. With a new face at quarterback, the Steelers are in the midst of a transition period. And yet, true to their identity, the Steelers’ front office has shown little interest in making bold moves on the market.
Instead, Pittsburgh has doubled down on its traditional strategy of drafting well and developing talent. Their 2023 draft class, which included the selection of key players like offensive tackle Broderick Jones and wide receiver George Pickens, is indicative of their commitment to building from within. The Steelers have continued to focus on maintaining a strong defensive unit, knowing that the backbone of the team’s success will come from a mix of stalwart veterans like T.J. Watt and emerging young stars like safety Minkah Fitzpatrick.
### A Reluctance to Participate in Market Deals
Both the Rams and Steelers have taken a step back from the frenetic pace of the NFL’s trade market for different reasons. For the Rams, it’s about taking a long-term view after pushing all their chips into the middle of the table for a Super Bowl win. While their aggressive approach paid off in 2022, the franchise is now focused on sustaining success through player development and draft capital management. It’s a strategic move to get back on track, with an eye toward future years rather than immediate fixes.
The Steelers’ reluctance to participate in the market is more of a cultural and philosophical decision. The team has always prided itself on building through the draft and maintaining stability within the locker room. With a young quarterback in Kenny Pickett and a talented defensive core, the Steelers believe that their best chance for success lies in fostering internal growth rather than engaging in high-profile trades or splashing big money in free agency.
### Market Implications: What It Means for Other Teams
The Rams and Steelers’ decisions to exit the market will undoubtedly influence the NFL’s trade and acquisition landscape in multiple ways. For one, teams that are looking to make a splash through trades or free-agent signings will no longer have two historically successful franchises to negotiate with. This could free up opportunities for other teams to either target specific players or gain access to valuable assets.
For example, with the Rams out of the market, other teams looking for veterans—particularly at key positions like wide receiver or edge rusher—may find themselves in a better position to negotiate with other franchises that are more willing to make moves. Similarly, Pittsburgh’s exit from the market could give other teams an edge when it comes to acquiring top talent or filling roster holes.
The Rams’ decision to reset could also affect the future of their divisional rivals. With the Rams more focused on building through the draft and player development, teams in the NFC West, like the San Francisco 49ers and Seattle Seahawks, might see an opportunity to gain ground. Additionally, Pittsburgh’s ongoing commitment to maintaining a competitive roster might prompt other AFC North teams—such as the Cleveland Browns or Cincinnati Bengals—to adjust their strategies accordingly.
Moreover, teams that have been sitting on the fringe of playoff contention may see the Rams and Steelers as cautionary tales. While aggressive trade and free-agent moves can pay off in the short term, the risk of depleting draft assets or overcommitting to veteran players can lead to a quicker-than-expected decline, as the Rams have experienced. Teams that have historically taken a more conservative approach to team-building, like the New England Patriots or the Green Bay Packers, may find validation in the Steelers’ and Rams’ shift in strategy, reinforcing their belief in the importance of long-term planning and sustainable success.
### Conclusion: A New Era of NFL Strategy
As the Rams and Steelers pull themselves out of the market, their decisions mark a shift in the landscape of NFL roster building. The NFL has always been a league defined by its fluctuating power dynamics, where teams rise and fall in the pursuit of championship glory. Yet, these two franchises are signaling that the pendulum may be swinging away from instant gratification and back toward the tried-and-true methods of long-term development and sustainability.
For the Rams, this represents a return to a more methodical, future-oriented strategy after an exhilarating and expensive Super Bowl victory. For the Steelers, it’s the continued embodiment of their brand of football, where success is rooted in steady growth and stability. These decisions may not immediately grab headlines, but they could shape the NFL’s competitive environment for years to come.
Ultimately, the question of whether the Rams and Steelers’ strategies will succeed depends on the execution of their plans. If the Rams can find a balance between veteran talent and young potential, they’ll have a shot at returning to playoff contention. If the Steelers can continue their tradition of smart drafting and player development, they might soon become one of the AFC’s premier contenders again. The market may be quieter without these teams, but in the long run, their restraint could prove to be a strategic masterstroke.
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